As a Product Manager and UX Researcher, I’ve led product lifecycles, conducted research to identify market opportunities, and developed customer engagement strategies. I also deliver reports on strategic insights related to culture, digital transformation, and emerging trends.

My previous work includes supporting a B2B to B2B2C transition that increased customer reach by 40%, and leading onboarding improvements across 35+ markets. With an academic background in Economics, Advertising, and a Master’s in Media Technology, I approach strategy with both analytical structure and creative thinking.

Made in Brazil, based in Sweden.

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